Briefings for Business 4 - Being Strategic About Philanthropy

Briefings for Business are essential guides which outline how companies can take action to address poverty alleviation through strategic community investment.

This briefing paper aims to share views on what a ‘strategic’ approach to corporate philanthropy means, as well as providing useful case studies based on our experience of advising Hong Kong businesses for over a decade The following topics will be covered: Common issues in corporate philanthropy today, why adopt a strategic approach for corporate philanthropy, what does a strategic approach look like and guidelines on how to be strategic.